SEVENTEEN MUSIC VIDEO
Pre-Production
Our concept at first was just a group of friends hanging out around town to the song Seventeen by Peach Pit, but we realized that we’d need a bit more substance to make it good. In the end we decided on a boy driving around his friends, but he is constantly left out of the loop. We also wanted contrasting scenes where he plays with a band and is living it up.
The pre-production was a little lengthier than for our commercial, as we had a lot more to storyboard and more paperwork to fill out. 3 days later though, we were ready to film over the weekend.
Shooting
Sunday was our first shoot day, which did not go as smoothly as we hoped, but we managed to keep some car driving shots and the park scenes at night.
The Wednesday after was our second film day. We got all of the park scenes in the day as well as the intro and everything else we needed of the friend group. It was a great film day.
The following Friday we filmed at my house for the scenes with the band, which finished up production.
Post Production
I had been editing since the day after our first shoot, so I already had some clips and scenes in a rough cut, but when I got the band scenes everything started to come together. I lined up all the clips, got some color grading going, and the beginnings of effects.
I watched that cut through, and though it was ready, it was severely lacking. I didn’t really know what it was lacking, however, so I went into Premiere and just started fiddling with any effects that sounded cool. I probably went through 15 by the time I stumbled across Turbulent Displacement. I immediately knew that Turbulent Displacement was the one, and went ham for like 6 more hours.
After a total of 14 hours of editing, I was actually done. I am quite happy with this finished product, as I think I conveyed my ideas effectively with the TV bars and Vignettes.
I wouldn’t change it in any major way at all, other than making the relationship between the two main characters more obvious.
I’m very proud of my work.
